How important is to find the best domain name?

One of the most important preconditions for setting up a successful web presence is the domain name. It is what people will mark first when they chance upon your site and what they will link you with. The domain name should be easy to memorize, but should also be something that notifies your web site's visitors what the website is about.

Generic Top-Level Domain Names (gTLDs)

A domain usually has two fragments - a Top-Level Domain (TLD) and a Second-Level Domain (SLD). If you have domain.com, for instance, ".com" is the Top-Level Domain Name and "domain" is the Second-Level Domain Name. There are several groups of Top-Level Domains that you should contemplate prior to picking the domain name you wish. Your decision should be based on the aim of your web site and on its target audience. Let's check the gTLDs, or generic Top-Level Domain Names - these are the most common Top-Level Domain Names aimed to designate a particular purpose - .com (business organizations), .net (network infrastructures), .biz (businesses), .info (informative websites), .org (non-profit organizations), .mobi (mobile devices), .asia (the Asia Pacific region), .name (persons or families), .pro (certain walks of life), etc. As you can see, these Top-Level Domains encompass most realms of life, so you should opt for the one that would show the intention of your web page best. There is no restriction as to who can register such domains, but some of them involve additional steps to confirm that you are eligible to own such a Top-Level Domain Name (.mobi and .pro, for instance).

Country-code Top-Level Domains (ccTLDs)

The ccTLDs, or country-code Top-Level Domains, are country-specific TLDs. Each country has its own ccTLD. Registering such a TLD is good if your target group of website visitors is from a particular country. Many persons would want to buy commodities or services from a local site, and if your goal is Canada, for example, getting a .ca domain name could boost the visits to your site.

Domain Name Redirects

You can register several domain names, which can send your site's visitors to a certain site such as domain.com, for example. This would increase the traffic and lower the risk of someone pilfering your website visitors by registering the same Second-Level Domain with a different TLD - if you are not availing of a trademark.

Name Servers (NSs)

Each and every TLD has domain name records. The name server records (NS records, aka DNS records) reveal where the domain name is hosted, i.e. they point to the hosting provider whose name servers (NSs, also known as DNSs) it is utilizing at present. You can switch the NSs of your domain name whenever you want. You can have your domain name registered with one provider and get the site hosting service itself from another. Therefore, if you register your domain name and come across good website hosting services somewhere else afterwards, you can point your domain name to the current provider's NSs straight away.

Name Server Records (DNS Records)

In general, as long as your domain name utilizes a particular set of NSs, all its NS records will point to the same webspace hosting company. Some web site hosting providers, however, enable you to edit given records, including the A records and the MX records of your domain name. The A record is an IP address, which demonstrates on which hosting server your website is located, while the MX records disclose which hosting server handles the e-mail accounts associated with your domain name. For example, if you appoint a new website designer and he constructs an .ASP website that will be located on his personal Windows hosting server, you may want to change solely the IP address (the A record) but not the MX records of your domain name. Thus, www.domain.com will point to the Windows web server, but your email boxes or any sub-domain names like forum.domain.com or shop.domain.com will still be in your current Linux web hosting account. The .ASP environment is designed by Microsoft and calls for a Windows web server, even though a Linux web server would be way more stable.

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Just a few web hosting suppliers enable you to modify certain domain name server records and very frequently this an additional paid service. With Promotions By Storm Web Hosting! , you get a wide assortment of TLDs to pick from and you can edit all records or redirect the domain names via a redirection tool at no extra charge. That is why, 'Promotions By Storm Web Hosting!' would be your best choice when it comes to managing your domain name and to establishing a successful presence on the web.